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Cookie Policy
Last Updated: March 7, 2026
This Cookie Policy supplements our Privacy Policy, which describes how we handle personal data more broadly. This policy explains how Lifestyle Retail Academy LLC (“Lifestyle Retail Academy”, “we”, “us”) uses cookies and similar technologies on this website, and how you can manage your preferences.
Cookies are small text files stored on your device (computer, phone, tablet) when you visit a website. We also use similar technologies such as pixel tags (sometimes called “pixels” or “beacons”) and may use server-side measurement in the future. These tools help keep the site working, understand how content is used, and measure advertising performance when you choose to allow it.
Cookie Lifespan and Origin
Cookies can be session cookies (deleted when you close your browser) or persistent cookies (remain until they expire or you delete them). Cookies can also be first-party (set by our website) or third-party (set by providers whose tools we use, such as analytics or advertising platforms).
Cookie Categories We Use
We group cookies into three categories. Your choices are stored in the cookie_consent cookie and can be changed at any time using the “Manage cookie preferences” link in the footer.
1) Essential Cookies (Always Active)
Essential cookies are required for the website to function. They support core features like session continuity and remembering your cookie preferences. These cookies do not require consent because the site cannot operate properly without them.
2) Analytics Cookies (Optional)
Analytics cookies help us understand how visitors use the site so we can improve pages like Course Overview, Benefits, and the Registration Form. When enabled, we may use Google Analytics 4 (GA4) with IP anonymization. Analytics cookies are activated only after you give consent.
3) Marketing Cookies (Optional)
Marketing cookies help us measure ad performance and deliver relevant advertising. When enabled, we may use tools such as Google Ads conversion tracking and the Meta Pixel. These cookies can support remarketing and conversion attribution. Marketing cookies are activated only after you give consent.
Cookie Table
The table below lists the primary cookies that may be used on this site. Some cookies are set only when certain tools are enabled and when you consent to the relevant category.
| Name | Purpose | Category | Type | Retention |
|---|---|---|---|---|
| _site_session | Site session continuity | Essential | First-party | Session |
| cookie_consent | Stores your consent choice | Essential | First-party | 12 months |
| _ga | GA4 user identifier | Analytics | Third-party | 2 years |
| _ga_XXXXXXXXXX | GA4 session state (10-char GA4 ID) | Analytics | Third-party | 2 years |
| _gcl_au | Google Ads conversion linker | Marketing | Third-party | 90 days |
| _fbp | Meta Pixel browser identifier | Marketing | Third-party | 90 days |
| _fbc | Meta Pixel click identifier | Marketing | Third-party | 90 days |
Third-Party Providers
Depending on your consent choices and our site configuration, we may use the following providers:
- Google LLC (Google Analytics 4, Google Ads, Google Tag Manager): measurement and advertising attribution.
- Meta Platforms, Inc. (Meta Pixel, Custom/Lookalike Audiences, Conversion API when enabled): advertising measurement and remarketing.
- Cloudflare (security and performance): may process IP-based signals for threat detection and content delivery.
We do not permit these providers to use site data for their own independent commercial purposes.
Managing Your Cookie Preferences
You can manage cookies in three ways:
- On this website: Use the “Manage cookie preferences” link in the footer to open the cookie settings panel and change your choices.
- In your browser: Most browsers let you remove or block cookies. Blocking essential cookies may prevent the site from working correctly.
- Provider controls: You can use opt-out tools and ad settings such as:
Changes to This Cookie Policy
We may update this Cookie Policy to reflect changes in technology, legal requirements, or how the site operates. If changes are material, we will post an updated version on this page with a revised “Last Updated” date.
Contact
If you have questions about cookies or privacy, contact:
- Lifestyle Retail Academy LLC
- Piletická 486, Věkoše, 503 41 Hradec Králové, Czech Republic
- +420 495 510 284
- [email protected]